tml Partners appoint new CMO at Staysure.

Staysure is a leading brand in the travel and insurance industry in the over 50s market. They’re privately owned with huge growth having been in the Sunday Times Fast Track 100 for several years in a row. For more information visit staysure.com

The new Group CEO was looking to appoint their first Chief Marketing Officer to the Board but had been unsuccessful from a previous search. As experienced CMO headhunters, Simon Bassett and tml Partners were engaged due to our reputation and expertise in executive marketing recruitment.

Alongside leading and inspiring an established marketing department and management team, the cultural fit was key to this search. Performance marketing is at the heart of their marketing strategy and due to the unique nature of the brand they required a blend of sector experience that included financial services and travel.

“As the Group CEO recruiting a new Chief Marketing Officer was a critical search and I couldn’t have been happier with the service tml Partners provided. Simon’s approach is a refreshing change from the norm and his network and reputation in the marketing industry is very well respected. With his experience and expertise Simon quickly developed an excellent understanding of our culture and new leadership needs. tml Partners generated an excellent shortlist in a comparatively short space of time that led to the successful appointment of our new CMO”
Chris Rolland, Group CEO

After an extensive CMO search, Brad May was appointed as the new CMO. Brad has a seasoned leadership career with marketing expertise and six sigma experience built at GE Money before developing International marketing and leadership skills at InterContinental Hotels Group.