Setting B2B growth strategies for 2021 – Beyond recovery

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b2b growth strategies

 

tml Partners were delighted to once again partner with Clear M&C Saatchi, to provide a forum for business leaders across marketing and corporate communications. We co-hosted a webinar panel for over 200 professionals on setting B2B growth strategies for 2021, focusing on the core priorities B2B CMOs need to lead on now, to set the strategic agenda and create value for their organisations in 2021.

View the recording here.

Featuring:

  • Rosa Wilkinson – Director at Clear M&C Saatchi
  • Jo Ouvry – Director of Corporate Affairs at Deloitte
  • Claire Gosnell – Global Head of Brand, Communications and Marketing at Clifford Chance
  • Bonnie Pelosi – Brand, Marketing & Communications Director, UK&I at EY
  • Jamie Moran – Chief Marketing Officer, EMEA at JLL
Headlines of the debate included: 
 
  • The role marketing & Communications leaders should have in planning the future strategy for their businesses – identifying new sources of value, new routes to growth and helping to stimulate demand in a downturn.
  • Ensuring you have the right inputs and insights in place now to give your executive teams the confidence and clarity to move forward with an adapted client experience and offer.
  • How marketing leaders can manage the corporate narrative and help colleagues, clients and shareholders understand what to expect from your business as you navigate a very different 2021.
View the recording here.
 
 For further insights on this topic, and to register your interest for future events, please get in touch. 
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