Senior Performance Marketing Manager

Sector: Retail & E-Commerce Technology
Level: Manager
Location: Germany
Region: Hanover
Consultant: Ryan Fabian
Salary: Competitive Salary
Job Ref: JO-2504-5658

A high-growth, online-focused organisation headquartered in Hanover is looking to appoint a Senior Performance Marketing Manager to lead their digital acquisition strategy across international markets. Having recently been acquired, the company is entering an exciting new chapter of investment and expansion, offering a dynamic environment for marketing professionals to make real impact. The culture is collaborative and forward-thinking, with a strong emphasis on learning from experimentation and fostering ideas from across the team.

Reporting to senior leadership, the Senior Performance Marketing Manager will take ownership of the company’s SEO and SEA strategies. Key responsibilities will include managing and continuously optimising Google Ads and Microsoft Ads campaigns, driving performance through A/B testing, and leading collaboration efforts with international sister companies. In SEO, the role will focus on both technical and content-based improvements, supported by tools such as Sistrix, Google Search Console and Core Web Vitals. You’ll be expected to create editorial briefs, drive GAIO optimisation, and consistently monitor competitor activity and channel performance metrics. The role offers plenty of scope to innovate, test, and shape best-in-class performance marketing practices across multiple markets.

The successful candidate will bring extensive hands-on experience in managing performance marketing accounts, particularly in paid search. You’ll be comfortable using analytics and SEO tools such as Looker Studio, Google Tag Manager, and GA4, with the ability to interpret data into actionable marketing insight. Prior experience managing external agencies and delivering results in a commercially focused, digital-first environment is key. The role requires a self-starter who enjoys working autonomously, but is equally adept at collaborating across international teams. A structured approach, excellent communication skills, and fluent English are essential.

tml Partners - A specialist marketing recruitment agency with over 30 years of experience sourcing marketing professionals.

As we receive such a high volume of applications, regretfully we are only able to respond to successful candidates.

tml Partners is an equal opportunity employer and places a high value on the strength diverse talent brings. We are open to all talent and ensure all candidates receive equal consideration for employment. We do not discriminate on the basis of any protected characteristic, including age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation, or any other attribute protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as any mental health or physical disability needs.

We wish you the best of luck with your search.

Apply for this position

tml Partners are executive marketing recruiters.

Allowed Type(s): .pdf, .doc, .docx