We are delighted to be partnered exclusively with an elite law firm in search of a Senior Digital Marketing Lead to lead a successful implementation of their digital transformation and campaigns. This is an all-encompassing opportunity to be a genuine advisor to the business around digital and CRM tools and initiatives, whilst still overseeing key digital campaigns across social media, website and data & analytics reporting.
This role will give you the opportunity to manage a highly dynamic team, utilising your digital marketing expertise in a more commercially minded environment, whilst also collaborating with an engaged partner group and wider marketing community.
Reporting into the Head of Marketing, responsibilities will include:
- Strategically embedding newly implemented CRM systems (Microsoft Dynamics) to ensure smooth usage of the systems following the transformation project and rolling out effective processes for different use.
- Overseeing all digital channels including website, social media, podcast, amongst others to optimise the performance, as well as collaborating with business development teams to commercialise digital marketing campaigns.
- Managing the firms digital strategy and aligning it with the firms wider commercial growth strategy, including taking over a growth area that focuses on pipeline and thriving digital channels.
- Management of a team of 4 which includes digital channel specialists. Within this there will be a necessity to collaborate with the Head of Marketing regularly and guide the team to make them more commercially effective.
If you are interested in joining a globally recognised elite law firm that has invested heavily into their digital platforms and comes with an exciting challenge, then this role will be great for someone who is:
- An established digital expert with an understanding of digital marketing tools such as CRM systems, as well as being able to strategically position digital campaigns effectively.
- A data driven specialist who can effectively communicate findings from digital engagement with clients which can result in identifying trends and generating leads.
- Understanding of the client journey in a law firm or partnership environment, with an ability to collaborate and influence multiple stakeholders across the firm.
- An inspiring leader that can generate strong motivation and passion within the team, and instill proactivity within the team.
This is a significant digital leadership position and a fantastic opportunity to be part of an exciting period for this elite law firm — this is genuinely a unique opportunity. If interested, or if you know anyone who may be, then please apply.