A growing, digital-first retail bank is expanding to Europe and is actively looking for a strategic marketing operations lead to join their Berlin team own the set-up best practice around marketing planning, marketing processes, marketing governance, budget management and vendor management.
The VP of Marketing Operations with bring in-depth experience in operational strategy and best-in-class marketing processes to effectively implement foundations that will drive effectiveness across the marketing function and support the growth of the organisation.
In this role, you will build out and lead the marketing operations team, and be responsible for planning activities, processes & governance and budget oversight across the marketing organisation.
A highly critical role for the growing marketing function in the region, you will have a commercial mind-set and marry this with marketing & industry knowledge to bring together all areas of marketing. You will own budget and align this with goals to put in place the right process, compliance and control as well as set KPI’s, targets and OKRs and monitor activity against those ensuring projects are delivered on time and to process and reporting back to management. In addition you will support vendor management & on-boarding and work closely with MarTech team to ensure capabilities and documents are structured in the right way.
Given the fast paced nature of the business, you will be able to work independently and run things on your own, but also be a team player. You will have excellent stakeholder management skills and be confident so you can manage upwards.
This role will be based in Berlin and will require someone with extensive experience working in management consultancy organisations, with good knowledge of process & governance and a strategic background. Some marketing knowledge is beneficial to understand how the function operates e.g. – CPA, acquisition costs, brand awareness etc. Fluency is Germany is a must.
This is a great time to join a fantastic scale-up and put your mark on this innovative business!
Get in touch today!