Are you ready to take a proven FinTech serving businesses across the Financial Services space through its next major phase of global expansion? This is a company entering a pivotal moment: after achieving strong product-market fit and building a technically exceptional platform, they are now investing heavily across their commercial operations. Under ambitious leadership, the organisation is transforming its marketing function into a high-performance, data-driven engine — and this is your opportunity to lead it.
This is a chance to join the business as its Global Marketing Director, a critical role that will serve as a strategic and operational partner to the leadership team. You will be responsible for designing and executing a sophisticated marketing strategy that drives pipeline, deepens market penetration, and accelerates revenue growth across core institutional audiences. This is a rare opportunity to take a highly capable team and build a world-class function at a moment of genuine inflection.
Key responsibilities will include:
- Owning the Global Growth Strategy: Designing and delivering a commercial, ROI-focused marketing strategy that fuels pipeline generation and revenue growth across major institutional clients.
- Sales Enablement Leadership: Building a robust sales enablement engine that empowers the sales function. You’ll develop the case studies, tools, and content required to support complex sales cycles.
- Product & GTM Excellence: Defining clear USPs, positioning, and market narratives for new product launches, ensuring effective go-to-market execution in core and adjacent segments.
- Value Proposition & Narrative Ownership: Crafting and evolving the company’s story and ensuring brand alignment internally and externally.
- Targeted Campaign & ABM Delivery: Implementing sophisticated campaigns, including ABM strategies, to maximise traction with a niche decision-making audience.
If you are a strategic B2B marketer with strong commercial instincts, capable of translating a technically excellent product into a compelling, resonant narrative that engages a highly specialised audience, this is your opportunity.
The successful candidate will have a background across Fintech and Financial Services and will have helped businesses through a high growth phase by cutting through complexity, bringing clarity, and influencing others. You will enjoy being strategic whilst still being hands on and adept at evolving businesses by unlocking new levers, refining processes, and guiding teams through major growth moments.
If you are excited by the opportunity to build a scaled, world-class marketing function and directly influence the company’s global commercial trajectory, this is the role for you.
