A high-growth specialist consultancy dedicated to risk management and safety compliance is seeking a strategic Group Head of Marketing to lead its next phase of expansion. The organisation is currently navigating an ambitious period of growth, providing essential risk management and safety planning for local authorities and housing associations across their property portfolios. This newly created role is designed to elevate the presence of three distinct brands, ensuring the business is positioned as the definitive authority in a highly regulated and critical industry.
Reporting directly to the Chief Revenue Officer, the successful appointee will lead a dedicated team to design and deliver a sophisticated marketing programme. This is a hands-on leadership position that requires a fine balance between long-term brand building and immediate commercial support. You will be responsible for crafting data-driven campaigns and refining value propositions that resonate with senior decision-makers. Given the specialised nature of the client base, the focus will be on precision-engineered account-based marketing and targeted engagement rather than broad-market activities.
Collaboration is at the heart of this role, particularly with the sales and business development functions. You will engage early in the sales cycle to ensure that every opportunity is supported by high-quality insights and compelling collateral. Beyond lead generation, you will take ownership of a high-profile thought-leadership programme, working alongside regulators and industry experts to produce authoritative content such as white papers and sector-specific tools. This ensures the company remains at the forefront of policy discussions and operational excellence within the property services landscape.
The ideal candidate will be a seasoned marketing leader with a background in business-to-business environments, ideally within the built environment, property services, compliance, or similarly regulated sectors. You will possess a sharp commercial mind and the ability to translate complex technical services into clear, persuasive messaging for diverse audiences. Experience in managing multi-channel strategies, including search engine optimisation and professional social media presence, is essential. Above all, you will be a motivated leader who thrives in a fast-paced, growing environment and is passionate about driving measurable commercial outcomes.
