tml Partners and The Beautiful Truth host event for Corporate Affairs leaders
The Corporate Affairs recruitment function at tml Partners and The Beautiful Truth (tbt) recently hosted a roundtable discussion on “Trust and Storytelling in Business”, bringing together a group of Corporate Affairs leaders from companies such as McKinsey, Deloitte, Thomas Cook, AXA, Temenos, and FTI Consulting, amongst several others.
The conversation was led by Adam Penny, Co-Founder and CEO of The Beautiful Truth, an integrated full-service agency, magazine, and fellow B Corp who enable some of the world’s largest organisations to authentically communicate their purpose beyond profit.
Adam’s presentation and insights sparked intriguing conversations that highlighted various aspects of trust in the corporate world:
- The role that internal and external storytelling plays in cementing credibility and authenticity with people, leaders and businesses.
- How individuals really perceive businesses and how to leverage this to build strong relationships with your audience.
- How to get storytelling around sustainability right, and where businesses go wrong.
- How to tell clear and compelling stories in life and in business.
Who are tml Partners?
tml Partners are Marketing and Corporate Affairs recruitment specialists with access to a global network of leaders.
Our Corporate Affairs practice work across senior roles in Investor Relations, External and Internal Communications, Public Affairs, Content and Brand on a permanent or interim basis.
To learn how tml Partners can help you, get in touch with Naomi Hamilton:
