Marketing recruitment specialists, tml Partners, recently hosted an exclusive roundtable to discuss the impact of AI on B2B Marketing
Attendees were invited to discuss key challenges and opportunities from AI’s use in B2B marketing. The following key themes were explored:
How AI is used and perceived by Global CMOs
The effect it will have on productivity & customer-centricity
Changes to the structure of the marketing function moving forward
How AI will affect staff acquisition and specialist roles
We were joined by marketing leaders from companies such as Elsevier, Microsoft, Pulsant, Hogan Lovells, AlixPartners and Rightpoint amongst others.
Who are tml Partners?
tml Partners are marketing recruitment specialists with access to a global network of marketing leaders.
To learn how tml Partners can help you or to take part in future events, get in touch with David Zaranka: