tml Partners are delighted to have partnered with the leading provider of digital workplace automation solutions, VOSS, on the appointment of their inaugural CMO to the global leadership team.
VOSS Solutions are a market leader in unified communications management software (SaaS). They offer multinational corporations, blue-chip and enterprise companies, as well as governments and other international organisations, the ability to manage a diverse suite of workplace technology and unified comms software through a single pane of glass solution in real time.
Through high levels of automation and intelligence, VOSS empowers organisations to not only get the most out of their communications infrastructure, but to support digital transformation towards a fully functioning, automated and agile digital workplace. This is all delivered through award winning and industry leading technology.
Following a significant period of organic growth and adaptation in GTM strategy, VOSS solutions’ CEO, Mike Frayne, appointed David Price of tml Partners to lead the search for the firm’s first ever CMO. The role would put marketing front and centre of the company’s strategic priorities and growth engine.
Mike was particularly won over through the pitch process around David’s accountability and ownership of the process, not delegating any part of the search to his wider team or analyst/research model. This direct line of communication meant the best possible candidate experience throughout the search as it progressed, as well as full accountability to deliver on this critical hire at pace.
“We have recently worked with David Price and tml Partners to appoint our first CMO to the leadership team at VOSS. Deborah joins VOSS at an exciting time. With our recent acquisition of LayerX coupled with the latest round of investment, we are in a great position to seize the evolving market opportunity in the digital workplace market, and support our customers as they navigate complex digital business transformation journeys. I am excited to see the positive impact that Deborah will have on our business strategy and growth. I’d highly recommend using David and the team at tml for marketing leadership appointments in a clearly competitive market”.
Mike Frayne, CEO, VOSS Solutions
As the market leader in marketing leadership appointments across B2B technology and software markets, David led an extensive, proactive and global search. This spanned the unified communications and work place management arenas, both here in the UK as well as across America and APAC, to identify a CMO with deep industry expertise and capable of scaling a function at pace from the ground up.
At the end of an in-depth process, VOSS were delighted to appoint Deborah Robertson into the position. Boasting an impressive background from within UC (8×8) and Workforce Management (Concentra Analytics), Deborah also brings a skill set focussed on building market leading demand infrastructures internationally, whilst equally growing best in class marketing organisations organically.
“I have recently accepted a CMO role having been approached by David Price at tml Partners. Whilst I was not considering a move at the time, David managed to get my attention and piqued my interest in the role. It was an excellent brief and he maintained his personal and close attention to the engagement throughout, knowing when to step back and for the direct conversations with my new employer to begin. Thank you!”
Deborah Robertson, CMO, VOSS Solutions
tml Partners is an executive marketing recruitment firm specialising in board level marketing and communications appointments internationally.
David Price heads up the firm’s flagship Services and Technology practice, working with enterprise technology providers through high growth start and scale ups to source the best possible marketing talent to fuel growth and drive brand awareness. To learn more, please get in touch directly at David.price@tmlpartners.com.
